Skip to content
Enquire
Send an enquiry My events (SAMVARO)Deutsch +49 38233 62518

Surrounded by water

Incentive Lübeck

A UNESCO old town island, seven spires and marzipan. The Queen of the Hanseatic League is ideal for exploring in small groups.

Enquire without obligation
Impression of Lübeck
Group size
10–100 participants
Duration
at least 3 days / 2 nights
Season
all year round
Region
Baltic Sea, Schleswig-Holstein
Setting
Indoor, Outdoor
Focus
Culinary

At a glance

Your incentive trip takes you to the Queen of the Hanseatic League. Lübeck lies on the lower Trave in the north of Germany. This was the first place where an entire old town was declared a UNESCO World Heritage Site, with 1,800 listed buildings. Follow in the footsteps of Lübeck's Nobel laureates Günter Grass, Thomas Mann and Willy Brandt.

Brick buildings, narrow lanes and the harbour shape the cityscape. The Baltic Sea is close, and with it plenty of places to get out into nature. The city's history lives on in its houses, passageways and hidden courtyards. If you love the Middle Ages, you can't miss the Holstentor and the Burgtor, St Mary's Church and the cathedral.

Lübeck is famous around the world for its marzipan and its skyline of seven spires. Through the Holstentor you enter the historic old town island. Its winding courtyards are best explored on foot in small groups, which makes it ideal for an incentive trip or a team building event.

Programme ideas for your incentive trip to Lübeck

  • Through passageways and courtyards

    • A GPS rally as a city discovery tour
    • The route leads through enchanting lanes
    • Pass beneath the Holstentor and on to St Mary's Church
    • A Mediterranean dinner together

  • Flair and spirit

    • Boat trip around the old town island
    • Stroll along the little Hüxstraße
    • Enjoy a big ice cream sundae
    • How about a guided tour of the Star Wars museum?

  • Waterproof and head for heights

    • By amphibious bus over land and through the water
    • Lunch at the "De lübsche Schut" restaurant
    • Tour of the vaults at St Mary's Church

  • Sweet temptation

    • Lübeck marzipan from Niederegger
    • Savour this world-famous speciality
    • Guided tour of the marzipan museum
    • Modelling marzipan under expert guidance

  • Key facts

    • Event type: incentive trip, incentive programme, conference
    • Suitable for: team building, conferences, motivation, meetings
    • Setting: indoor / outdoor
    • Group size: 10–100 participants
    • Duration: at least 3 days / 2 nights
    • Season: all year round

Getting to know Lübeck

  • Where is Lübeck?

    Lübeck is in Schleswig-Holstein, just before the border with Mecklenburg-Western Pomerania. Hamburg, with the nearest airport, is about an hour away by car. The beach and the sea are never far, because the city lies right on the Baltic Sea. The Trave is navigable and flows into the sea in the district of Travemünde, about 17 kilometres from the old town.

  • The old town

    Most visitors head for the city centre. It is both the oldest district and the smallest by area. The old town sits on an oval island, enclosed by the Stadt-Trave to the west and the Kanal-Trave to the east. Three quarters of its buildings survived the Second World War. In 1987 the old town was declared a World Heritage Site.

  • The seven spires

    Lübeck is also known as the city of seven spires. The old town skyline is defined by St James' Church, St Mary's Church with its two west towers, St Peter's Church, St Giles' Church and the cathedral, which also has two west towers. They have towered over the city for centuries. You can see them far across the surrounding countryside, all the way into Holstein and Mecklenburg.

  • Niederegger marzipan

    Niederegger was founded in 1806. For more than two centuries Café Niederegger, right in the heart of the Hanseatic city, has been one of Lübeck's landmarks. According to the company, up to 30,000 kg of marzipan are produced every day.

    The range includes around 300 specialities. Besides marzipan there are nougat, pralines, truffles, Baumkuchen (layered cake), stollen and biscuits. The products are sold in more than 40 countries.

  • Why an incentive in Lübeck?

    In Lübeck you can plan activities on land and on the water. Ancient history and modern city life sit side by side. That means every group and every age finds the right programme. We at adebar make sure your guests will be talking about this trip for a long time.

Your event agency for Lübeck

Are you planning an event in Lübeck? Find out how we deliver corporate events, incentives and conferences locally on our event agency Lübeck page. Or send us your enquiry straight away.

You might also like

  • Ferry on the Baltic Sea at sunset

    Destination · Baltic Sea

    Conference with a sea view

    A conference on board instead of in a meeting room: workshops with a view, deck yoga and a captain's dinner on routes across the Baltic Sea.

    at least 2 nights / 3 days · 10–200 participants
  • Aerial view of Büsum on the North Sea

    Destination · North Sea, Schleswig-Holstein

    Incentive Büsum

    Shrimp cutters, the Wadden Sea and a day trip to Heligoland. In the fishing village of Büsum, your team slows down and comes together.

    at least 2 nights / 3 days · 10–200 participants
  • The Weststrand beach on the Darß

    Destination · Baltic Sea, Mecklenburg-Western Pomerania

    Incentive Fischland-Darß-Zingst

    Our home between the Baltic Sea and the Bodden: the Weststrand, the Darß primeval forest, Zeesboote and the artists' village of Ahrenshoop.

    at least 2 nights / 3 days · 10–100 participants

What our clients say

All references
  • All that is left for me to say is thank you. Everything was excellent and ran smoothly. The participants found the programme a complete success.
    Antje SchettlerNÜRNBERGER VersicherungTranslated from German
  • Everything worked wonderfully and was perfectly organised by you. It was also great that you were always available and that we received an answer to every question within a very short time. We are happy to recommend adebar!
    Pamela BeyerBSN medical GmbHTranslated from German
  • The fact that the equipment van was broken into and all the kit for the event was stolen is force majeure. No event runs exactly to plan. Improvisation is everything, and at our event adebar GmbH had to master this supreme discipline within 3 hours. Thank you so much for this incredible troubleshooting!
    Christina HaileAER ReisekooperationTranslated from German

Book a free consultation

Call us or send us a message. You can also send your enquiry online in four short steps.

Send an enquiry +49 38233 62518
Nina Horstmann, Projektmanagerin

Your contact for enquiries

Nina Horstmann

Project Manager

info@adebar.de